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Informative Articles

Conquering obesity - NOW!
Overview of Obesity from Fritz Frei Obesity is a disease that affects approximately 60 Million people in the United Stats and hundred of Millions allover the world. Women are specially affected. Over one-third of women between the ages of...

Dont CRI -Part 3
Dont CRI - Part -3 Ayurvedic care & cure: Ayurveda offers treatments including external relaxation and muscle & joint soothening manipulations and marma (vital points) revitalizing treatments like Sulochana, Elakkizhi, and Abhyangam etc and these...

The French Fry: Weapon of Mass Destruction?
Americans have their French fries, the British have their chips, Latin America has its papas fritas, and the French have their pommes-frites. We love them. The potato, that most ubiquitous and perennially popular vegetable, is simply sliced into...

The No 1 Reason Why Most Diets Fail & What to Do About It
How many times have you tried to diet/lose weight in the past? How many times have you had some initial success only to fall short of your goals? How many times have you achieved your initial goals, only to see them fly away faster than you...

Top 10 Do's For Women With type II Diabetes
It has been observed that women who are diagnosed with Type 2 diabetes are overweight. The exact cause of this type of diabetes is unclear, but it does appear to be associated with weight gain. In fact, a sedentary lifestyle, along with poor dietary...

 
Google
Saffola: You'll go where your lifestyle leads

Saffola, India’s custodian of heart health, has ventured into the healthy lifestyle space with content portal. The portal offers a single information-cum-action window to four of the most prevalant medical conditions plaguing urban executives today, viz. Heart conditions, Diabetes, Stress & Hypertension and Weight Control. The portal kicked off its Wellness Centre, with its unique Dial-a-Dietician service, that gives dietary advice over telephone and through e-mail.

The brand’s caring side is expressed online through a host of in-depth content sections, features and services on a range of health-related issues.

Including calculators and a set of interactive tools that provide tangible and measurable value to the end-consumer. The portal’s recipe corner presents a comprehensive suite


of helathy recipes for meals and snacks, in a selection of Indian and continental cuisine.

A monthly newsletter ‘H-files,’ brings recipients a compliation of wellness breakthroughs, no-nonsense health articles, effective fitness tips and global health news, right to their mailbox. It will also communicate the brand’s health-related ground activites with partner organisations in the healthy lifestyle arena.

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About the Author

Brand Manager
RANG SHARDA, K.C. Marg,
Bandra Reclamation, Bandra(w),
Mumbai - 400 050
Tel: 91 022 56480480
Fax: 91 022 5649 0113
Mobile: 9820953484